Marketing

Prior to COVID-19 A Third of Brits Spend Just Two Hours a Week on Hobbies Research reveals the changing face of UK pastimes among four generations

Julia Devonshire from The Fourth Angel
27 Apr 2020
? Board games popular among the under 40s but less so with older people ? Cleaning & organising was lauded as a hobby by 23% of Millennials ? 47% questioned often/always use the internet to research new things to do ? Six in 10 (58%) cited the need for more time in their lives to take up hobb...

32% of CMOs Drastically Cut Budgets Due to Corona-Crisis

George Ravich from RAvco-Marketing, LLC
20 Apr 2020
Wilton, CT, April 20, 2020: Tech marketers around the globe are responding to the Coronavirus crisis by drastically cutting budgets and shifting remaining resources to digital programs, according to a survey of CMOs conducted by Ravco Marketing, LLC in April. The full report entitled “Marketing D...

Cerebri AI launches Cerebri Values TM CX v2

Cerebri AI from Cerebri AI
24 Sep 2019
- New and patented AI platform driving superior engagement and financial results Cerebri AI, today announced the official launch of its second-generation Cerebri Values TM Customer Experience platform (CV/CX v2), which is now in the hands of customers and in full production. CV/CX v2 ...

Opinion: Connecting Millennials With Travel Rewards

Kenneth Purcell from iSeatz
18 Sep 2019
For brands looking to connect with millennials, and Gen Z behind them, the key may be tapping in to that love of travel. Although cash back has been a popular cardholder benefit for years since 1980’s, the overwhelming sentiment from loyalty executives were that cash back cardholders were less...

MD Consulting Launches Profile-Raising Programme for Founders and FinTech Leaders

Alice Thomas from MD Consulting
29 Jul 2019
London - MD Consulting (www.mdconsulting.com), a London-based agency specialising in marketing and PR for the Capital Markets and FinTech sectors, is pleased to launch a 12-month profile-raising programme for founders and C-Level executives working in Financial Technology (FinTech), FX, Regulatio...

Public Release of FINEX Psychometric Profiling

Gabor Blasko from Finex Solutions Kft.
14 Dec 2017
Press Release 15/12/2017 Munich, Germany FOR IMMEDIATE RELEASE FINEX helps banks tailor marketing and digital services to customers' personality traits FINEX Solutions, a FinTech company specializing in innovative digital banking solutions, announced today the public release of FINEX...

Erste umfangreiche und kostenlose Online Markting App für iOs und Android

Laura Hoess from Online Solutions Group GmbH
04 Dec 2017
Mit dem OSG Reporting Center hat die OSG ein einzigartiges Tool entwickelt, dass die wichtigsten Performance-Marketing-Daten vereint. Mit der kostenlosen App für iOS und Android werden die Funktionen des Tools nun auch allen Unternehmen zug?nglich gemacht. Die Kunden der OSG nutzen das Reporti...
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